Unbundling Processes in On Line Trading: Economic and Technical Drivers
نویسندگان
چکیده
The Internet creates opportunities for micro-level unbundling in stockbroking and other information-intensive industries. This research proposes a framework to capture the unbundling effects on value chains and illustrates the opportunities for the case of the Australian securities market. Inter-organisational work and data-flow models are employed to describe the phases of on-line trading and investigate current and future models that leverage the unbundling arrangement. Finally, the paper identifies key socio-economic and technical drivers for the adoption of unbundling arrangements within electronic markets.
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